To take advantage of Tutankamun’s Melbourne exhibition, National Geographic created a whole month of Egypt programming. Look & Feel, Logo Design, Teasers, Promos, Episodics, Competition Spots, Animated Bugs, Bumpers, Print Advertisements, Billboards, Invitations, Website, Cutouts & Chocolates. This promo was created to drive people to the website to see extra content about Egypt.
Credits:
Client: National Geographic Channel
Creative Direction: Jerry Butterfield
Design Direction & Animation: Paolo Garcia
Awards:
Promax BDA ANZ - Gold:
Best Interactive Promotion